Discipline: Business Degree Credit  [X]
Non Credit  [ ]
Nondegree Credit  [ ]
Comm Service  [ ]
 

Riverside Community College District
Integrated Course Outline of Record

Business 30


COURSE DESCRIPTION
30 Entrepreneurship Units: 3.00
 
Prerequisite: None.
 
The American Enterprise System, the nature and extent of American business, opportunities in business, and types of business organizations such as sole proprietorships, partnerships and corporations. The course will particularly focus on the entrepreneur, the opportunity and the resources, pulling it all together with a business plan. 54 hours lecture.
 
SHORT DESCRIPTION FOR CLASS SCHEDULE
Surveys the nature and extent of business. Includes organizations and opportunities in business.
 
ADVISORY ENTRY SKILLS
None.

STUDENT LEARNING OUTCOMES
 Upon successful completion of the course, students should be able to:

1.   Compare and contrast careers in the management of small
      business enterprises.

2.   Identify and understand problems faced by those who will work in a
      business, those who may have an opportunity to manage a
      business, and those who may eventually own their own business.

4.   Provide a practical guide and checklist for the small business
      person.

5.   Analyze problems challenging all people in business.

6.   Attain the ability to continue study in more advanced courses in
      specialized fields such as accounting, advertising, banking
      economics, finance, marketing, insurance and retailing.

7.   Develop better understanding of skills required by the person
      wishing to start their own business.
 
COURSE CONTENT
  TOPICS
 
  1.  Economics of American Business
  2.  Nature of American Business
  3. Sole Proprietorship of Partnerships
  4. Corporate Forms of Business Ownerships
  5. Internal Business Organization
  6. Marketing Channels
  7.  Pricing Policies and Procedures
  8. Obtaining and Serving Customers
  9. The Art of Selling
  10.  Advertising and Sales Promotion
  11.  Purchasing Policies
  12. Purchasing Procedures and Stock control
  13. Financial Requirements of a Business
  14. Financing a Business
  15. Banking and Financial Problems
  16. Business Risks and Insurance
  17. Credit Policies and Procedures

Students are also assigned reading, writing and other outside assignments equivalent to two hours per one hour lecture.
 
METHODS OF INSTRUCTION
 Methods of instruction used to achieve student learning outcomes may include, but are not limited to:

  • Class lectures/discussions/demonstrations
  • Videos/films/slides/audio tapes
  • Pair and small group activities/discussion
  • Guest lecturers
  • Textbook and references
  • Course may also be offered as a Telecourse: “Something Ventured”

 
 
METHODS OF EVALUATION
 Students will be evaluated for progress in and/or mastery of learning outcomes by methods of evaluation which may include, but are not limited to:

  • Oral reports/presentations/performance
  • Written reports/presentations
  • Quizzes/examinations
  • Written assignments
  • Class and individual projects
  • Participation and regular attendance
  • Final examination
ASSIGNMENTS

Required Reading Assignments


Required Writing Assignments


Other Outside-of-Class Assignments
 
COURSE MATERIALS
 All materials used in this course will be periodically reviewed to ensure that they are appropriate for college level instruction. Possible texts include:

  • Zimmerer. Essentials of Entrepreneurship and Small Business Management. Pearson Publishing, 0.
  • RCCD. Telecourse Study Guide.
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